South America isn’t a sum of destinations. It’s a destination in itself.
Sudamérica Conecta is FEDESUD's tourism integration platform: it brings together companies from across the region to co-create transnational routes and take them, together, to long-haul markets.
International Business Roundtable 2027
January 19, 2027 · Madrid · On the eve of FITUR
A network selling South America as a single destination
Driven by FEDESUD together with national tourism chambers and federations, with an ecosystem that includes IDB, FONPLATA, UN Tourism, IATA, LATAM, Amadeus and JetSMART.
Co-creation
Workshops where companies from different countries design transnational routes together.
Business connections
Business roundtables with tour operators from Europe and other long-haul markets, at the industry's major trade fairs.
Positioning
A shared brand to showcase South America's diversity and make multi-destination travel easier.
From a co-creation workshop to a regional network
Route co-creation workshop
50 inbound operators from 9 countries, 4 international workshops and 11 multi-destination routes.
First business roundtable
More than 80 South American and European tour operators meet at FITUR.
Institutional meeting
Chambers, ministries and promotion bodies agree on a shared regional agenda.
Second business roundtable
60 South American companies and more than 250 attendees.
Innovation and 2027 launch
Seminar on AI and tourism data, and official launch of Sudamérica Conecta 2027.
Since 2024, building South America as a destination
company participations
in co-creation workshops and business roundtables
inspirational routes
co-created by South American companies
connected countries
AR · BO · BR · CL · EC · PE · PY · UY · VE
international workshops
of regional product co-creation
Cumulative participations 2024–2026 (Montevideo, FITUR 2025 and FITUR 2026). The same company may have taken part in more than one event.
INSPIRATIONAL ROUTES
These are not fixed packages: they are multi-destination itineraries designed jointly by tour operators from the region to inspire long-haul markets. Network companies can operate them, adapt them or create tailor-made programs.
Flavors of South America
- Stories of Wine13 days · Argentina · Bolivia · Chile
- Bi-Oceanic Wine Tourism Circuit16 days · Brazil · Uruguay · Argentina · Chile
- Wine Capitals16 days · Chile · Argentina · Uruguay
Urban South America
- South American Urban Adventures12 days · Ecuador · Peru · Chile · Argentina · Uruguay
Capitals, neighborhoods with character and a contemporary cultural scene across five countries in a single trip: the urban face of South America.
South American Nature
- South America Expedition20 days · Argentina · Paraguay · Chile · Bolivia
- Latin American Explorers18 days · Bolivia · Chile · Ecuador · Venezuela
- Magic, Rivers and Rhythms of the Amazon19 days · Ecuador · Peru · Bolivia · Argentina · Brazil
- Virgin Rainforest15 days · Venezuela · Brazil · Bolivia
Origins of South America
- Jesuit Missions Circuit17 days · Bolivia · Paraguay · Argentina · Uruguay · Brazil
- Ancestral Trails19 days · Ecuador · Peru · Bolivia
- Living Culture, Roots and Heritage19 days · Bolivia · Paraguay · Argentina · Uruguay
Click on each route to see the full itinerary. Duration and countries are for reference: each company can adapt the program to its market.
South American companies with transnational offerings
Tour operators, DMCs and tourism products operating in two or more countries in the region, or designing tailor-made programs based on the inspirational routes.
Tour operators and DMCs
With offerings combining two or more South American countries.
Multi-country products
Cruises, hotels and experiences with bi- or tri-national offerings.
On-demand programs
Ability to build tailor-made trips inspired by the routes.
55 companies from 7 countries
Argentina · Brazil · Chile · Paraguay · Peru · Uruguay · Venezuela
Meet the companies here ↓Does your company have a transnational offering? Join the network
Register for Sudamérica Conecta 2027 →International Business Roundtable 2027
January 19, 2027 · Madrid · On the eve of FITUR
Scheduled B2B meetings
Pre-arranged meetings with European buyers through an online platform.
Sudamérica Conecta Seal
A distinction for participating companies.
New landing page
Inspirational routes and the company network, all in one place.
- NOV 5 · Online information session
- DEC 11 · Registration closes
- JAN 7–14 · Meeting scheduling
- JAN 19 · Sudamérica Conecta 2027, Madrid
Priority: tour operators and DMCs with bi-national or multi-country offerings. Free participation · Limited spots.
Register here →Enquiries: coordinacion@fedesud.comConnect your brand with South America
Visibility with European tour operators and tourism companies from across the region, during the key week for tourism in Europe. Three sponsorship levels:
Route
- Logo on event screens
- Logo in mailings, landing and social
- Mention in acknowledgments
- 2 cocktail invitations
Bridge
- Everything in Route + featured logo
- Counter with merchandise giveaway
- 30-second corporate video
- Dedicated FEDESUD social post
- 4 cocktail invitations
Continent
- Everything in Bridge + main logo
- Brand activation to be defined
- 1-minute corporate video
- Access to participant database
- Category exclusivity
- 6 cocktail invitations